The Disney Channel introduced their first openly gay character this week on the show "Good Luck Charlie," with no fanfare, despite a last-ditch effort by the conservative group One Million Moms, who "urged Disney officials to abandon their plans to corrupt the children’s network with LGBT content."

"This particular storyline was developed under the consultancy of child development experts and community advisors," a Disney Channel spokesperson told TV Guide. "Like all Disney Channel programming, it was developed to be relevant to kids and families around the world and to reflect themes of diversity and inclusiveness."

The episode aired on Jan. 19 as part of the last season of the show "Good Luck Charlie." It featured a child with two moms who arrive at the preschooler Charlie’s (Mia Talerico) house for a play date. The lesbian characters will only appear in one episode, but that’s one too many, as far as OMM is concerned.

"One episode is enough, especially since the network repeatedly airs reruns of all its programs," wrote to Moms as reported on the blog Lez Get Real. "Disney has decided to be politically correct instead of providing family-friendly programming. Disney should stick to entertaining, not pushing an agenda."

The Moms says that they have sent thousands of emails to Disney officials advising them to avoid "controversial topics that children are far too young to comprehend."

But TV Guide reports that the Disney Channel already tested the waters last year with its on-air social outreach campaign "Make Your Mark." In one segment, a teen with two moms was featured, a move that was called a "big step forward" by Glaad.

OMM warned last year that if "’Good Luck Charlie’ goes through with introducing LGBT content, then the floodgates will be opened for all programs on the Disney Channel -- a trend that will be almost impossible to stop."

We can only hope they’re right.