We concluded last week’s editorial by saying gay men and women are normal neighbors. We are partners in our community, not apart from it.

This week, even gay and lesbian Americans will gather by their TV sets and in popular sports bars or in family gatherings to watch the Super Bowl. Venues such as Georgie’s Alibi and Sidelines in Wilton Manors will be packed, having established themselves as popular gay sports bars.

The Super Bowl promises to be a spectacular game between two great teams with awesome aerial attacks.

The popular event costs advertisers nearly three million dollars to run even a 60 second spot. Major corporations routinely use the venue to showcase virgin ads and new marketing campaigns. Television shows are subsequently produced just to comment on the Super Bowl ads.

Typically, those ads stay away from too much controversy or politics. However, this year USF quarterback Tim Tebow will be featured in a commercial for the rabidly anti-gay group, Focus on the Family.

At the same time, word comes to all of us that a gay dating site ad featuring a comical gay kiss has been summarily rejected by CBS. In doing so, they have given more publicity to the ad then if it had run quietly during the game.

An anti—abortion ad gets its day in the sun and the pro gay ad is forced into a closet. Someone tell CBS we don’t do closets anymore. This is a double standard, and we should not stand for it.

Straight and gay dating sites on the Internet have become internationally visible and financially viable. It’s the fad of the present and the wave of the future. To quote from Hairspray, you can’t stop the flow of the ocean.

There is still a world out there that defines us not by our deeds in the daytime, but by what kinds of things people think we do in the night time. It is none of their business.

An advertisement showing that gays date and mate as straights do sends a message that we are normal too. The CBS decision to reject the ad while accepting one from Focus on the Family is wrong.

SFGN joins the chorus of those media entities encouraging CBS to redact its decision to deny Mancrunch.com an opportunity to air their happy same-sex moment. CBS should work to partner with the gay community and not alienate it.

Hey, CBS, would it surprise you to learn there will even be a few gay Olympians in Vancouver later this month?

 

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