The CEO of Apple, Tim Cook, said in 2014, that he wasn’t satisfied with a report that showed his company’s global workforce of 98,000 was 55 percent white and 70 percent male. Most people took those comments to mean he wanted more women and more people of color to be represented.

But after new comments this week from Cook’s vice president of diversity and inclusion maybe what Apple really needs is more white men.

"There can be 12 white, blue-eyed, blonde men in a room and they're going to be diverse too because they're going to bring a different life experience and life perspective to the conversation," said Denise Young Smith onstage at the recent One Young World Summit, held in Bogotá, Colombia.

The diversity position is a new one, according to Business Insider, and will involve Young Smith diversifying Apple’s workspace.

"Diversity is the human experience. I get a little bit frustrated when diversity or the term diversity is tagged to the people of color, or the women, or the LGBT,” Business Insider reported her as saying.

GQ blasted that position writing:

“With all due respect to Young Smith: Diversity is not the "human experience." There are a constellation of characteristics and experiences and traits that make every person different from every other person on the planet. The problem is that out of all those myriad attributes, the ones that seem to play a very significant role in whether or not a person gets hired and/or ascends to a leadership position in a tech company are gender, and race, and ethnicity. It is not a coincidence that the same demographic groups affected by deep-rooted, centuries-old traditions of mistreatment are the ones that find it challenging to break into this industry.”