Honey Maid Graham Crackers created a commercial that represents a gay family. "Everyday wholesome snacks for every wholesome family" is stated while displaying a gay male couple with their 2 children in front of a house with an American flag.
The spot is already airing on ABC, and the couple is in three shots in the spot with two other families.
Gary Osifchin, a senior marketing director for Mondelez, released a statement saying, “We at Honey Maid continue to evolve and expand our varieties to provide delicious, wholesome products so they can be a part of everyday moments of connection in a world with changing, evolving family dynamics.”
Watch the commercial below.