(EDGE) Amid a year where his organization has seen withering donations, a humiliating "free speech bus tour," and a rally in Washington that failed to draw triple digits in attendees, Brian Brown of the National Organization for Marriage (NOM) will do anything for a little love these days.

That's why the leader of the cash-strapped anti-LGBTQ group is drawing on the "excitement" of its base in the Cotton State around the run-off election for the republican nomination for the US Senate seat from Alabama left vacant by US Attorney General Jeff Sessions.

Unsurprisingly, NOM is throwing what's left of its weight behind the nomination of rabidly anti-LGBTQ disgraced State Supreme Court Justice Roy Moore.

"Roy Moore is a champion for marriage, life, and religious liberty. As Chief Justice of the Alabama Supreme Court, Judge Moore strongly denounced the US Supreme Court for their anti-constitutional, illegitimate imposition of gay 'marriage' on the nation," Brown wrote. "He also directed Alabama probate judges to recognize the state's definition of marriage, one man and one woman, to the maximum extent possible. His election to the Senate will be a big boost for us, giving us a proven champion who is willing to act, and not just talk."

"Please watch our endorsement video now, share it with all your friends and family, and consider making a direct donation to support Judge Moore's campaign," Brown wrote. "The runoff election is September 26th so please act today."

Brown also encouraged his followers to watch his organization's love letter of a YouTube video dedicated to Moore in addition to making a campaign contribution to the anti-LGBTQ candidate.

The NOM endorsement follows a blistering video opinion piece published by Alabama's largest newspaper the Birmingham News, in which narrator, columnist Kyle Whitmore called Moore "spiritually corrupt," and encouraged voters to "send Moore packing again."