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Company Releases Sparkling Wine Created in Support of LGBT Americans

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A wine maker has found the perfect way to cash in on the recent gay marriage victories nationwide with the release of a new LGBT-marketed brand of sparkling wine.

New York company Biagio Cru & Estate Wines has just released Égalité, a new beverage from the Burgundy region of France that its makers are confident will be used at the wedding parties of every gay couple getting hitched.

To support equality , the company also will make $1,000 donations to LGBT organizations The Trevor Project, the Ali Forney Center, GLSEN, Equality Maine and the Center on Halsted. A percentage of future gains will also be donated, according to the Huffington Post.

“We saw this as an opportunity to do well by doing good," he notes. "We're very confident people will respect it, and that's the important factor -- the spirit and the respect. How can you push back on treating people equally?” Darren Restivo, one of the principals of Biagio Cru & Estate Wines told Huff Post.

Restivo added that the fruity wine pairs well with cheeses, quiche, salads and poultry dishes.

Find out more on Égalité, at the wine’s official website.


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